S1E28: How to Bring a Quality Digital Experience to Emerging Markets

Episode Summary:

Today’s episode features an interview between your host Matt Trifiro, and David Xie and Dalerie Wu of Zenlayer.

David is the Chief Product Officer at Zenlayer. Before joining Zenlayer, he spent eight years at Gartner, most recently as Group Vice President of Digital Products.

Dalerie is the Head of Corporate Strategy at Zenlayer. She has been with Zenlayer since 2015 and previously led its global marketing team.

In this interview, David and Dalerie discuss the unique challenges of bringing edge solutions to emerging markets, and how the edge represents a huge opportunity to introduce a quality digital experience to countries with underdeveloped telecoms infrastructure.

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Key Quotes:

“I'm sure a lot of technologists think about the edge from the technology angle. We tend to think about edge purely from our customer's perspective. Because we are serving global companies, they are usually doing well in their home country, which is usually in the developed world. For example, if the United States is the core market, then the emerging markets will become the edge for them.” -David

“All of those emerging markets are growing at a much faster speed and they have tons of people, so if you add those two things together and then couple that with the poor infrastructure, that means there's a huge opportunity for infrastructure providers to bring a good or decent digital experience to those users.”  -David

“In emerging markets, it's really people using mobile internet more than wired connections because of the infrastructure issue. It's hard for them to build fiber, so you have wireless internet being so much more dominant. Over 90% of people who are on the internet use a mobile device to access it.” -Dalerie

“I think once [5G] does roll out to emerging markets, it will have a much bigger impact than it would probably have here in the US…[but] really building and ramping that up is going to be a challenge.” -Dalerie

“Cloud and edge [are] complementary. Cloud is always going to be here as the core, but as more and more applications are being consumed by users all over the world at the edge, you need the edge computing component to complement that.” -Dalerie

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Sponsors:

The featured sponsor of this episode of Over the Edge is Zenlayer. Improving user experience doesn't have to be complicated or expensive. Zenlayer helps you lower latency with on-demand edge services in over 180 PoPs around the world. Find out how you can improve your users' experience today at zenlayer.com/edge

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Links:

Connect with Matt on LinkedIn

Find David on LinkedIn

Find Dalerie on LinkedIn